Brand Story

Tea Top, from the home of tea
Tea Top originated from the Chang Shun Tea industry. This is one of the excellent leading tea companies in the pot steeped tea business. Years back, people used to think that tea beverages were made using less desired, cheap tea leaves. To overturn that bad impression, Chairman David Yang started serving customers the high quality alpine green tea which was worth nearly NTD760 per pound. The offering of using selected fine tea in the take-out tea business introduced an innovative concept to the whole beverage industry.

We believe that it takes sincere industrial peasants, passionate outstanding tea makers and well trained skillful hands to make a cup of good tea. There are great efforts and endless persistence in every drop of tea we serve.
Who spares no expense to make bubble tea with supreme quality of tea at thousands of NT dollar per Taiwanese KG?

Only “TeaTop”, a franchise brand inherited from a centuries-old tea family can permanently keep such enthusiastic and considerate hospitality.

Yang, Ba-Chih with the nickname of “General Eight-Finger” well known to tea industry has energetically been carrying forward to establish a “Finger & Tea Story House” in Mingchien Township, Nantou County, home to his family, running business as a model of tea museum on the basis of tea culture promotion for “TeaTop” brand.

Situated at Bagua Mountain there’s just hometown of oolong tea. Number of people drinking tea has been scattered from the recent increasing coffee population, causing tea industry in Mingchien Township on the decline and high emigration resulted from westernization. Consequently, “Finger & Tea Story House” was born in Mingchien Township from a silly people’s spirit to help revitalization of tea hometown.

Continuing local consumption for sustainable tea farmer’s tea planting, TeaTop is desirous of passing the torch of tea family onto the next generation, extending the mission of tea culture and starting the spark for tea industry through young generation’s favorite tea drink.

Having the insistence of high quality tea for the heritance from a momentary flash of light, TeaTop serves you good tea that has some taste and knows best through customer’s taste bud.

“God knows what you did” that tea has deepest emotion with Taiwan land.
Although the aroma of coffee is provided all over Taiwan, tea as Taiwan’s flavor in people’s mind always remains in our taste memory.
Therefore, Yang, Ba-Chih adheres faithfully to the mission of tea by selecting high quality tea at thousands of NT dollar per Taiwanese KG to make “TeaTop Cold-Brewing Green Tea”;
combining local winter tea with exclusive tea processing
technique by a centuries-old tea factory develops
“TeaTop Mountain Tea”;
carefully selecting Assam black tea from Nantou Sun-Mon
Lake makes “TeaTop Sun-Mon Lake Black Tea”,
so as to inherit the memory of taste onto the young generation
for sipping fine tea.

Having experienced a century of heritance for
four generations from period of Japanese colonial rule,
Yang, Ba-Chih who upholds family’s principle of
the enthusiasm and insistence of tea remains uncompromised
all the way, fearing no cheaper black tea from Vietnam and
gradual popularity from coffee.
Hope this emotion to arouse passion for tea from people’s
cultural memory, and passing tea drinking culture from generation to generation.

In “Finger & Tea Story House” or TeaTop chain stores everywhere, on-site tea master would like to share, inherit and serve every tea lover a cup of tea through the introduction of finger and tea story.